7 March, 2018
India is where you get abundant coffee beans and there are varieties available in this country leaving consumers with different options. The Coffee Board has applied for registration of Araku coffee under Geographical Indications to protect the unique identity of the coffee grown by the tribal communities of Araku Valley in Visakhapatnam district of Andhra Pradesh. This was informed by Minister of State for Commerce and Industry CR Chaudhary, in reply to a written question in Lok Sabha.
The Central Government through Coffee Board promotes production of coffee in Araku Valley by implementing the ‘Integrated Coffee Development Project’. The Coffee Board is a statutory organization under the administrative control of the Ministry of Commerce and Industry. The scheme includes extending financial support for replanting and expansion, creation of water harvesting and irrigation infrastructures and mechanisation of coffee estate operations. Arabica coffee from the Araku Valley area has gained popularity as a high quality specialty coffee internationally. The Coffee Board has developed exclusive logos for coffee grown in the country based on their geographical distinctiveness.
In the non-traditional areas, financial support is extended for consolidation of existing coffee plantations through gap filling and application of compost. Technical assistance is also provided by organising capacity building programs and field demonstrations. The Coffee Board facilitates collective marketing of Araku Coffee by providing incentives.