IG International, a fruit importing company is importing 130 MT different varieties of blueberries to the metro cities for its urban Indian consumers, in Delhi, Mumbai, Bangalore, and Ahmedabad, among other cities.
IG International imports 32 global varieties of fruits to India from across 22 countries. It uses its outstanding pan-India distribution network to cater to multiple cities including Mumbai, Bangalore, Delhi, Ahmedabad, Chennai, Pune, Ludhiana, Jalandhar, Hyderabad, Lucknow, Kolkata, Cochin, Patna, and Nagpur. The company also has global offices in Belgium, Czech Republic, Hong Kong, China, and the US.
Due to its numerous health benefits and an increase in awareness about the same, an increase in consumption and subsequent sales of blueberries has been observed by the company among the urban metro population.
Blueberries are labelled as ‘superfood’, and often referred to as the ‘king of antioxidant fruits’, are low on calories and high on nutrients. The fruit is tasty, convenient and incredibly good for health. Among the several benefits that this fruit brings about, blueberries may help reduce muscle damage, lower blood pressure, prevent heart diseases, maintain brain function, combat UTIs, protect cholesterol, and have anti-diabetic effects. Being imported in varieties of Semana, Jewel, Star, Ventura, Emerald, Legacy, Duke, and Brightwell etc. by IG International, these blueberries are being sold at INR 2000 per kg.
‘’Considering the increase in sales of this batch of import, we at IG International are certain that this fruit’s healthy and sweet nature will continue to appeal to taste buds of our urban Indian audience,” Tarun Arora, Director, IG International remarked and added considering the increase in sales of this batch of import, we at IG International are certain that this fruit’s healthy and sweet nature will continue to appeal to taste buds of our urban Indian audience.”