March 20, 2019
The Tea Board is now all set to focus on quality and compliance with new Food Safety and Standards Authority of India (FSSAI) norms and hence expecting better prices in 2019 on the back of strong fundamentals. Director of Tea Promotion, Tea Board, said that production in 2018 was 1,350 million kg and a figure similar to it is expected in 2019. Domestic consumption is also growing at 2.2 per cent year-on-year.
Soundararajan said that the prices should go up as the tea farmers had stopped plucking in many States during December to February, which has led to a production shortfall of 25 million kg.
This, he said, would likely have a positive impact on the prices. He, however, said prices did not go up as expected last year.