The home-grown beverage brand has turned a delayed Independence Day media takeover into a marketing statement around Indian identity and the changing soft-drink market. New…
View More Lahori Zeera Puts ‘Desi Thanda’ Up Against MNC Cola Brands in New CampaignDay: September 1, 2026
Veeba Enters Chutney Category With New ‘Veeba Heritage’ Range
The new range comprises Chunky Mango Chutney and Tomato Date Chutney and will be available across quick-commerce platforms, D2C channels and modern trade outlets. Condiment…
View More Veeba Enters Chutney Category With New ‘Veeba Heritage’ RangePringles Launches Its ‘Thickest Crisp Ever’ With New Dippers Range
Pringles has launched a new line of thicker, wavy crisps designed specifically for dipping, as the snack brand looks to tap into growing demand for…
View More Pringles Launches Its ‘Thickest Crisp Ever’ With New Dippers RangeKrones Opens Rs. 315-Crore Bottling Equipment Plant in Karnataka
German packaging technology major Krones has inaugurated a new manufacturing facility in Karnataka’s Kolar district, strengthening its production capabilities for India’s beverage and food processing…
View More Krones Opens Rs. 315-Crore Bottling Equipment Plant in KarnatakaBlue Tokai’s Journey From a 500-Gram Home Roaster to a Multi-Thousand-Crore Coffee Business
Blue Tokai has grown from a small specialty coffee venture operating from a Delhi home into one of India’s prominent premium coffee businesses, with its…
View More Blue Tokai’s Journey From a 500-Gram Home Roaster to a Multi-Thousand-Crore Coffee Business
