Sri Lankan tea major Dilmah is stepping up its India strategy with a premium, locally sourced portfolio, luxury hospitality partnerships and plans for a manufacturing…
View More Sri Lankan tea major Dilmah Bets $15 Million on India With Premium Tea, Luxury Lounges and Export Push
Barista Coffee has partnered with ITC-owned YogaBar to introduce protein-infused coffee and beverages across its café network, as the company looks to tap growing consumer…
View More Barista and YogaBar Bring Protein Coffee to India’s Café Culture
7Up is giving its nearly century-old brand a major makeover, introducing a new lime-forward recipe as it looks to sharpen its competitive position against Coca-Cola’s…
View More 7Up Gets Major Makeover with Lime-Forward Recipe to Take on Sprite
Global beverage companies are accelerating investments in functional ingredients as rising consumer demand for health and wellness transforms one of the industry’s fastest-growing categories. Established…
View More Beverage Giants Double Down on Functional Drinks as Wellness Demand Reshapes the Market
New Delhi — PepsiCo India has begun manufacturing new cans and bottles of its beverage brand Sting without the word “energy” on the label, moving…
View More PepsiCo Drops “Energy” Label from Sting as Rivals Push Back on FSSAI Deadline
Coca-Cola India is preparing to introduce its global Coke Zero Sugar Zero Caffeine brand in the country, marking its entry into the emerging zero-caffeine cola…
View More Coca-Cola Targets India’s Next Beverage Battle with Zero-Caffeine Coke
Nestlé has agreed to sell a 50% stake in its global waters business to private equity firm Platinum Equity in a $3.4 billion transaction, creating…
View More Nestlé Sells 50% of Waters Business in $3.4 Billion Joint Venture
A Centre-appointed expert committee has proposed linking concessional GST on mango beverages to their actual fruit content, recommending that only drinks containing 22-25% natural mango…
View More Centre Eyes GST Relief for High-Pulp Mango Drinks
Coca-Cola has unveiled a new global visual identity system as part of a broader business strategy to reinforce its brand, protect pricing power and accelerate…
View More Coca-Cola Unveils Global Brand Refresh to Boost Growth, Strengthen Zero Sugar Push
India’s speciality tea market has expanded to nearly ₹1,000 crore from about ₹300 crore five years ago, driven by growing demand for premium and wellness-oriented…
View More India’s Speciality Tea Market Triples to ₹1,000 Crore as Gen Z, Millennials Drive Premium Demand