June 17, 2020
Organic Ridged Plantain Chips, Barnana®, for their unique upcycled banana and plantain-based snacks, will be launching its newest product line, Plantain Tortilla Chips. The new chips will hit west coast markets in US in June 2020, and online via the ‘shop’ page on Barnana.com and Amazon starting July 1st 2020. The new Plantain Tortilla Chips will be available in two flavors viz in pink packet its Himalayan Pink Salt and in green one its Lime & Sea Salt. Each pouch contains golden brown chips made from delicately seasoned ground plantains cooked in avocado oil for the perfect crunch and freshness to satisfy the crunchy-salty cravings to munch on.
“Our Organic Ridged Plantain Chips are flying off the shelves, validating consumer demand for salty snacks from Barnana,” said Barnana founder Caue Suplicy. “Initial taste tests of the new Plantain Tortilla Chips show we likely have another big winner for savory snackers.”
Simultaneously, Barnana is also showing its redesigned packaging and logo created by internationally renowned Brazilian artist and illustrator, Speto. Known as one of the most talented graffiti artists in the world, Speto gained worldwide praise during the 2014 FIFA World Cup. Speto has exhibited his artistry in world famous museums such as Palais de Tokyo in France, Museu Afro Brasil in São Paulo, and in several galleries in the United States and Europe.
“We’re honored for Speto to be a part of Barnana’s brand evolution,” said Suplicy. “We wanted to work with him as he not only speaks to our Latin American roots, but he also shares our vision of creating positive change in the world.”
The Barnana logo will now be accompanied by “Nana,” a whimsical, playful monkey created by Speto. Designed in his signature free-spirited style of street art, Speto created the Nana character to help bring awareness to Barnana’s important mission of reducing food waste and promoting regenerative agriculture in the Amazon. Speto conceptualized and developed this banana-loving monkey based on the endangered Spider Monkey found in the tropical rainforest of Central and South America. It is this region in the world where Barnana plantains and bananas are mainly sourced. For Speto, it is the first time he has worked on a non-limited-edition design for a brand.
Founded 7 years ago, Barnana has saved over 100 million bananas from going to waste by upcycling “imperfect” fruit into delicious snacks. Helping catalyze a broader upcycling movement, Barnana is a founding member of the recently formed Upcycled Food Association (UFA). The association’s aim is to bring awareness and educate consumers about the critical climate benefits of reducing food waste and explaining the important difference between ‘upcycled’ and ‘recycled’ method of processing.