Oct 13, 2020
PepsiCo is certain that India is a great market destination despite short-term headwinds due to pandemic-related disruptions. It is now increasing investment at its new Greenfield snacks plant in Uttar Pradesh to Rs. 814 crore to meet increasing demand, according to its India President Ahmed ElSheikh.
The company is committed to double its business from snacks business in India and also increasing the capacity of existing food plants in West Bengal and Maharashtra, and it has additionally proposed to set up a Greenfield manufacturing facility in Assam.
PepsiCo India has arisen as one of the largest food and beverage companies in India in 30 years of its establishment and looking ahead, it is committed to double our snacks business in India. In fact, the company has increased investment in its new Greenfield snacks plant in Uttar Pradesh from Rs. 500 crore to nearly Rs. 814 crore, generating 1,500 direct/indirect jobs and enabling a local sourcing ecosystem
India will be the third-largest consumption market by 2025 and as the festive season begins, the company expects an enhanced demand from categories like snacks, juices and other carbonated beverages led by the sentiment of celebration.
As the festive season begins, the company expects an enhanced demand from categories like snacks, juices and other carbonated beverages led by the sentiment of celebration.
From an FMCG point of view, the industry is seeing consumption revival, which we expect will only get better with further unlocking and the upcoming festive season said the president.