India is ramping up efforts to improve quality standards in its spice industry to meet growing global demand for authentic, high-quality products, according to Apoorva Shah, Chairman & Managing Director of NHC Foods. Speaking to media, Shah emphasized the importance of stringent quality control to maintain India’s leadership in spice exports, a market valued at $20 billion globally.
“India has always been a hub for spices, both domestically and internationally. However, with the rising global demand for traceable and high-quality spices, the industry has adopted advanced farming techniques, quality control measures, and value-added processing,” Shah said.The global spice market is set to grow further as consumers increasingly prioritize traceable and organic food products. Shah noted that NHC Foods, one of India’s largest suppliers of agricultural commodities, is focusing on expanding its product range and entering new markets while upholding rigorous quality standards.
Despite being the world’s largest producer and exporter of spices, India has faced challenges related to chemical residue detection in exports. Shah pointed out that government regulations, alongside industry efforts to implement safe farming practices and advanced testing, are addressing these concerns. He stressed that quality control is essential to ensure consumer trust and protect India’s reputation in international markets.
NHC Foods has also announced plans for growth, including a rights issue to fund expansion, diversification, and digital innovation. Shah highlighted the company’s focus on introducing organic products and ready-to-cook spice blends, targeting health-conscious consumers both domestically and internationally.
As organic farming continues to boom, Shah sees a bright future for the segment, driven by rising consumer demand for chemical-free and sustainable products. He believes that technological advancements in e-commerce and traceability will further strengthen India’s position as a global leader in the spice industry.