Goyal Salt Limited, a leading name in India’s salt manufacturing industry, is poised to double its turnover to Rs. 300 crores within the next two years, propelled by an Rs. 80 crore investment in a state-of-the-art facility in Gandhidham, Gujarat. The new plant, spanning 12 acres, boosts the company’s production capacity to 6,60,000 metric tonnes (MT) annually, reinforcing its market leadership and setting the stage for nationwide expansion.
The Gandhidham facility, with a capacity of 4,50,000 MT, complements Goyal Salt’s existing unit in Nawa City, Rajasthan, which contributes 2,10,000 MT annually. This strategic expansion enhances the company’s ability to serve both domestic and industrial markets more efficiently, particularly in western and eastern India. “The Gandhidham facility allows us to get closer to western and eastern markets by reducing logistics costs and accelerating delivery timelines,” said Pramesh Goyal, Managing Director of Goyal Salt. “Looking ahead, we also plan to expand our presence into southern markets.”
Goyal Salt’s ambitious revenue target comes on the heels of strong financial performance. For the nine months ending December 2024, the company reported sales of Rs. 105.26 crore, a 34% increase from Rs. 78.55 crore in the same period the previous year. This growth underscores Goyal Salt’s ability to capitalize on rising demand for high-quality salt products, including its premium portfolio of Triple Refined Free Flow Iodized Salt, Industrial Salt, Double Fortified Salt, and Triple Refined Half Dry Salt.
The company’s expanded capacity and strategic investments position it to meet India’s growing salt consumption, driven by population growth, urbanization, and increasing demand for processed foods. India, one of the world’s largest salt producers, consumes approximately 20 million tonnes annually, with significant contributions from Gujarat, which accounts for over 70% of the country’s salt production. Goyal Salt’s new facility in Gandhidham, a key salt-producing hub, strengthens its competitive edge in this vital market.
Goyal Salt has built a strong foothold in North India, serving states such as Bihar, Delhi, Haryana, Jharkhand, Madhya Pradesh, Punjab, Rajasthan, Uttar Pradesh, and West Bengal through a network of over 60 distributors. The company has recently extended its reach to Maharashtra, Gujarat, Assam, and Odisha, signaling its intent to become a pan-India brand. With a current presence in 5,000 retail outlets, Goyal Salt aims to reach every Indian household within the next five years.
The Gandhidham plant’s proximity to major ports enhances export potential, allowing Goyal Salt to tap into international markets where demand for high-purity industrial and edible salt is rising. “Our focus is on both domestic expansion and exploring export opportunities,” said Pramesh Goyal. “The new facility’s strategic location and advanced infrastructure will help us meet global standards while serving India’s diverse needs.”
Goyal Salt’s Rajasthan facility, spread across 15 acres, is dedicated to refining, storage, and packaging, ensuring consistent quality across its product range. The company’s emphasis on triple-refined and double-fortified salts caters to health-conscious consumers and aligns with India’s public health initiatives to combat iodine deficiency. The Gandhidham plant introduces advanced automation and processing technologies, further elevating product quality and operational efficiency.
The company’s premium offerings, such as Double Fortified Salt, which includes iron and iodine, address nutritional deficiencies prevalent in India, particularly in rural areas. This focus on value-added products positions Goyal Salt as a leader in both consumer and industrial segments, from household kitchens to food processing and chemical industries.
India’s salt industry is highly competitive, with major players like Tata Salt and smaller regional brands vying for market share. Goyal Salt’s investment in capacity expansion and distribution aligns with domestic trends, where branded salt is gaining traction. According to industry reports, the Indian edible salt market is projected to grow at a compound annual growth rate of 5% through 2030, driven by rising consumer preference for packaged, iodized products. The Household Consumption Expenditure Survey (February 2024) noted urban monthly spending at $77.95 per person, reflecting a shift toward premium, convenient staples like branded salt.
However, challenges remain. Fluctuating raw material costs, regulatory compliance, and the need for sustainable production practices pose hurdles. Goyal Salt’s investment in modern infrastructure and its focus on quality control, including adherence to FSSAI standards, help mitigate these risks. The company is also exploring eco-friendly packaging to appeal to environmentally conscious consumers, a growing segment in urban India.
Goyal Salt’s Rs. 80 crore investment is more than a capacity boost—it’s a strategic move to redefine its market presence. The company’s plans to penetrate southern markets, where consumption patterns favor branded products, signal a bold push for nationwide dominance. By leveraging e-commerce and quick-commerce platforms, Goyal Salt can reach tier-II and tier-III cities, mirroring trends in India’s seasoning market, where digital channels have expanded access to premium products.
The company’s vision extends beyond revenue growth. “We want to be synonymous with trust and quality in every Indian household,” said Pramesh Goyal. Initiatives like expanding distributor networks, investing in R&D for fortified products, and exploring export markets underscore this ambition. The Gandhidham facility’s role in reducing logistics costs will also enable competitive pricing, a key factor in capturing price-sensitive rural markets.
Goyal Salt’s aggressive expansion comes at a pivotal moment for India’s salt industry, where innovation, quality, and accessibility are reshaping consumer preferences. With its Rs 300 crore revenue target by 2027, the company is poised to solidify its leadership while meeting the evolving needs of a diverse market. The Gandhidham plant, combined with Goyal Salt’s Rajasthan operations, creates a robust foundation for growth, positioning the company to compete with industry giants and regional players alike.
As India’s appetite for branded, health-focused products grows, Goyal Salt’s strategic investments and consumer-centric approach signal a flavorful future. From urban kitchens to rural households, the company is ready to sprinkle its presence across the nation—and beyond.