As India’s inflation surges, the cheap single-serving packets of staples like snacks and cookies aren’t budging in price–they’re just getting lighter. By paring the weight…
View More Shrinkflation hits India’s snacks as firms struggle with costsAuthor: agronfood
Dawinder Pal featured in Asia’s 100 Power Leaders in Marketing & Communications 2022 by White Page International
Bikano, India’s favourite snack and packaged food manufacturing company, has added another recognition in its long list of awards. Mr Dawinder Pal, Head of Marketing,…
View More Dawinder Pal featured in Asia’s 100 Power Leaders in Marketing & Communications 2022 by White Page InternationalCherise launches Jiffy’s Brewdays, a new range of healthy instant beverages for 24×7 workforce 
Cherise India Private Limited, a D2C Tea, Coffee, Milk, Soups Smart Vending Eco-System, set up by a 3rd generation Tea sommelier Mr Parimal Shah, has unveiled…
View More Cherise launches Jiffy’s Brewdays, a new range of healthy instant beverages for 24×7 workforce A digital label aimed to crush the market for fake Parmigiano Reggiano Cheese
The Parmigiano Reggiano Consortium has created a casein-based cheese brand with a silicon microchip to assist ensure the authenticity of manufacturers’ goods. Parmigiano Reggiano is…
View More A digital label aimed to crush the market for fake Parmigiano Reggiano CheeseFitspire – a Vegan health-wellness brand to enter non-metros and international markets
Fitspire is trying to enter non-metro towns on the back of growing demand for plant-based and vegan health supplements in the country. It also plans…
View More Fitspire – a Vegan health-wellness brand to enter non-metros and international marketsGlobal chief executive Alan Jope says India can become Unilever’s biggest market in a decade According to Unilever global chief executive Alan Jope, India could…
View MoreNIC Honestly Natural Ice Creams names Blue Lotus Communications as its PR strategy partner
Walko Food Company has named Blue Lotus Communications as its communication partner for all of its four brands (owned by its subsidiary), which include NIC…
View More NIC Honestly Natural Ice Creams names Blue Lotus Communications as its PR strategy partnerSwiggy acquires restaurant booking platform Dineout
Swiggy recently announced that it has moved into a definitive agreement with Times Internet to buy restaurant tech and dining out platform, Dineout. After the acquisition,…
View More Swiggy acquires restaurant booking platform DineoutBan on wheat export to cool down the domestic prices in a week
The government’s decision to ban wheat exports, according to Food Secretary Sudhanshu Pandey, is expected to cool domestic prices in a week or so. The…
View More Ban on wheat export to cool down the domestic prices in a weekIndia’s cheese market is projected to reach INR 211.5 billion by 2027
The Indian cheese market reached a value of INR 56.7 billion in 2021. Looking forward, the market is projected to reach INR 211.5 billion by…
View More India’s cheese market is projected to reach INR 211.5 billion by 2027