Burger Singh, the indigenous burger chain, has strategized an elaborate expansion in Northeast India and West Bengal.
In West Bengal and the north-east region, the brand is looking to open 43 outlets in the next year, including 34 in West Bengal, 6 in Assam, and one each in Meghalaya, Mizoram, and Tripura.
It has come into the north-east region with its first outlet in Guwahati, Assam. The company stated the brand has recently raised Rs 30 crores in Series A funding, led by Negen Capital and other investors, namely Lets Ventures, Mumbai Angels, Old World Hospitality (Rohit Khattar) and Jasleen Royal (singer, songwriter and composer).
Kabir Jeet Singh, CEO and Founder of Burger Singh, said, “Our ideology has always been to provide sustainable growth to our investors. Our robust business model has sailed steadfastly through two unprecedented global events—the pandemic and inflation. With this round, both current and new investors have once again supported our mantra. We would rather be the winning tortoise of the QSR race than the cursory, ill-fated rabbit.