Mars, the global giant known for its candy and gum brands, has agreed to purchase snack manufacturer Kellanova for $35.9 billion. This acquisition marks the…
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Category: Corporate
Consumer Brands Ramp up Influencer Marketing Strategies to Boost Engagement
Major consumer goods companies, including Hindustan Unilever (HUL), Dabur, and Godrej Consumer Products (GCP), are significantly enhancing their influencer marketing strategies to strengthen customer engagement,…
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Foodtech Startup Pluckk Aims for Rs. 200 Crore ARR; Expands Geographical Reach
Pluckk, a fresh produce foodtech startup backed by Bollywood actress Kareena Kapoor, is targeting a significant growth milestone. The company aims to double its annual…
View More Foodtech Startup Pluckk Aims for Rs. 200 Crore ARR; Expands Geographical Reach
India Considers Significant Reduction in Food Weighing in New CPI Basket
A government panel in India is considering a major reduction in the weight of food in the country’s Consumer Price Index (CPI) by up to…
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HUL Must Evolve to Meet Aspirations of ‘New India’: MD Rohit Jawa
Hindustan Unilever (HUL) Managing Director Rohit Jawa emphasized the need for the company to revamp its strategy to align with the aspirations of a rapidly…
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Cargill Wins 2024 Sustainability Awards for Industry Leadership
Cargill has been honoured with two prestigious accolades at the 2024 Big Sustainability Awards (BIG). Recognized for its exceptional commitment to sustainability, Cargill secured the Sustainability…
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AICPDF Voices Concerns Over TCPL’s Handling of Distributors Post-Acquisition
The All-India Consumer Products Distributors Federation (AICPDF) has raised serious concerns regarding Tata Consumer Products Ltd.’s (TCPL) treatment of distributors following its acquisition of Capital…
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India’s Food Market Set to Soar by 47% by 2027: CII
India’s domestic food market is on track to reach USD 1,274 billion by 2027, marking a substantial growth of 47% from 2022 levels, according to…
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Government Initiatives to Boost Rural Growth in H2 and Beyond: Dabur
Dabur, a leading FMCG company, has expressed optimism about rural growth prospects for the second half of the year and onwards, attributing this to government…
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Cargill Report Highlights Four Trends Shaping Consumer Purchasing Decisions
As inflation drives up food prices and consumers increasingly prioritize better-for-you products, the food ingredient industry faces significant challenges. Cargill, a major player in the fast-moving…
View More Cargill Report Highlights Four Trends Shaping Consumer Purchasing Decisions