Healthy snacking brand Farmley has raised $40 million in a funding round led by global consumer-focused investment firm L Catterton, with participation from existing investor DSG Consumer Partners.
According to cofounder Abhishek Agarwal, 70% of the funding round comprised primary capital, while the remainder came from secondary sales by early-stage backers such as Insitor, Samunnati, and through employee stock options (ESOPs). The Noida-based company plans to use the funds to expand its distribution footprint across India, invest in capital expenditure, and scale up exports.
“We will also channel investments into advanced product formulations and technologies to deliver snacks with the right ingredients, health benefits, and taste,” Agarwal told ETtech.
Founded in 2017 by Akash Sharma and Abhishek Agarwal, Farmley offers a wide range of nutritious snacks, including makhana-based treats, date bites, roasted nuts, seeds, and trail mixes. The company sources directly from around 5,000 farmers and operates five processing units across India.
With strong roots in the digital retail space, Farmley is seeing robust growth in quick commerce and e-commerce—channels that now contribute 40% and 35% of total sales, respectively. Offline distribution, including modern trade and general trade, currently accounts for about 17-18% of the business, while institutional sales (like airlines) make up the remainder.
The brand recorded 55% revenue growth in FY25, clocking ₹370 crore, with average monthly sales hovering around ₹40 crore. Quick commerce channels alone have doubled in volume, and the company aims to drive similar momentum in offline trade over the next 18 months.
Farmley is also exploring global expansion, having started pilot programs in key international markets such as the US, Canada, Australia, and Singapore.
Commenting on the investment, Anjana Sasidharan, Partner and Head of India at L Catterton, said, “Farmley has capitalised on long-term consumer trends with its better-for-you offerings and strong sourcing capabilities. Its innovation-led product development and growing presence across multiple sales channels have made it a category leader.”
To date, the startup has raised a total of $55 million, including a prior round of $6.7 million led by the BC Jindal Group.