Oct 3, 2020
One of the world’s biggest chocolate and confectionery manufacturer products, Ferrero India Private Limited, part of Ferrero Group, has entered into kids snacking segment and is going to launch of its new product innovation – ‘Kinder Creamy’- which is a milky and crunchy mini snack rich in milk and with vitamin B12 that provides a multi-texture experience in every single scoop.
This fresh entrant, under the umbrella brand Kinder, from Ferrero India is going to be create much deeper way in the chocolate industry.
Kinder Creamy is a exclusive recipe which contains two delicious milky and cocoa creams topped with crispy rice with no preservatives or colorings & with high-quality ingredients. One Kinder Creamy (19g) contains 22% of milk and is a source of Vit B12. Each unit contains 0.20 µg (micrograms) of vitamin B12 which represent 20% of the Recommended Dietary Allowance (RDA) set by the Indian Council of Medical Research. In a tub shape with a scooper, Kinder Creamy is a unique blend of cream & crunch with a ritual of peel, scoop & enjoy it.
Kinder Creamy costs INR 20, which is quite low-cost and is now available at modern trade retail outlets and traditional trade stores in the South region, additionally consumers will be able to buy the product on e-commerce platforms as well.
South has become and very important zone for Ferrero India as it has a large market base. With Kinder Creamy, the company is taking a step forward towards strengthening its presence in the market which is driven by love and trust from consumers for the kinder products. The expansion of the portfolio marks Ferrero’s entry into the fastest growing snacking category in India.
Ferrero targets to provide yumminess of chocolate and goodness of milk in Kinder Creamy reassures mothers of the nutrients and right portion size for kid’s consumption.