Kwality Wall’s has unveiled a new brand, The Dairy Factory, expanding its portfolio with a premium range of slow-churned ice creams. Available in four popular flavours — Vanilla, Butterscotch, Mango, and Chocolate — the new line will be sold in party packs and tubs across nearby stores and quick commerce platforms.
Crafted in small batches using fresh milk, The Dairy Factory ice creams are positioned as a 100% real dairy offering. The slow-churning process is designed to deliver a lusciously creamy texture, aiming to make every occasion special.
The launch is supported by a new promotional campaign highlighting the brand’s emphasis on quality and indulgence.
Toloy Tanridagli, Head of the Ice Cream Business at Hindustan Unilever Limited (HUL), said:
“We are on a mission to put smiles on people’s faces and have been consistently investing in innovations so that we have something for everyone. The Dairy Factory’s slow-churned ice creams are a wonderful innovation, made with real dairy and premium ingredients, marrying traditional nuances with modern preferences.”
Starting with classic flavour profiles, The Dairy Factory range will be available nationwide, adding another dimension to Kwality Wall’s broad portfolio of luxurious ice creams and accessible frozen desserts.