Sep 14, 2020
To encourage young entrepreneurs, Nestle India took up an initiative to boost the aspiring magnates to set up Nestle Kiosks under a franchisee-operated business model and side by side gain experience in starting a new food and beverage business.
Nestlé India recently announced ‘Entrepreneurship for YOUth’ an initiative to support and nurture aspiring entrepreneurs and startups. The company said in a statement that this is a part of Nestlé’s global youth initiative, ‘Nestlé Needs YOUth’ which aims at creating job opportunities and nurture budding entrepreneurs through its kiosk business model. It also added the initiative was launched to help cope with the youth at unprecedented times. The time that is passing holds a lot of challenges for the young minds which can be favourable employed in starting their own franchise.
Those looking to apply may have to invest anywhere between Rs 5-15 lakh to set up a kiosk.
This is another initiative from Nestle, in addition to ‘Nesternship and Maggi ‘Desh ke liye 2-minute’ it announced earlier.
“Entrepreneurship serves as a backbone to the industrial and economic growth of any country. A considerable portion of our population may well be India’s future entrepreneurs, who are in need of guidance, support and direction, now more than ever. Through this initiative, we want to encourage the youth of the country to believe in their entrepreneurial dreams.” Suresh Narayanan, Chairman and Managing Director, Nestlé India said in the statement.
He added, “With high emphasis on creating a conducive working environment and a simple financial module, I am certain that this initiative will prove to be a great platform for youth to prove their caliber, start and run their own business successfully, create more job opportunities and be a part of the growing franchise family of ONE Nestlé”.
To ensure quality food safety in an ‘out of home environment’, the Nestlé India kiosk business model adheres to strict food safety regulations and quality processes of monitoring. These kiosks are operated under the franchisees under Nescafe, Maggi, KitKat, which are called NESCAFÉ Corner, Maggi Hotspot, KitKat Break Zone respectively.