Private equity firm L Catterton has struck a deal to acquire a majority stake in US-based cottage cheese brand Good Culture for more than $500 million, underscoring growing investor interest in high-protein and cultured dairy products.
According to people familiar with the transaction, the acquisition values Good Culture at over $500 million. The company has seen rapid growth, with sales rising nearly fourfold over the past three years, while the overall cottage cheese category expanded by nearly 60 per cent during the same period.
“Good Culture has built an extraordinary niche in cultured dairy, transforming a once-dormant corner and making cottage cheese into one of the most exciting and versatile items in food,” Andrew Taub, managing partner of L Catterton’s Flagship Fund, said in a statement announcing the deal.
L Catterton is acquiring a majority stake in Good Culture, which also produces sour cream and cream cheese. Existing investor Manna Tree will reinvest in the business, maintaining a continued stake alongside the new owner.
The investment is expected to support the Austin, Texas-based brand’s next phase of growth, including expansion of production capacity, wider distribution, and accelerated product innovation. The transaction is subject to regulatory approvals and is expected to close in the first quarter of 2026.
Backed by luxury goods group LVMH, L Catterton is one of the world’s largest consumer-focused private equity firms, managing about $37 billion in assets across investments ranging from pilates chain Solidcore to supplements brand Thorne.
The deal reflects rising consumer demand for protein-rich, functional and fermented dairy products, which have turned cottage cheese from a niche offering into one of the fastest-growing segments in the US dairy aisle.