Sep 29, 2020
A children’s’ food and nutrition start-up ‘Lil’Goodness’, launches India’s first ‘prebiotic’ chocolate claims to be gut friendly. The first of its kind chocolates ‘Lil’Goodness’ have prebiotic fibers, which activate healthy bacteria in the gut and improve the absorption of essential vitamins and minerals, therefore promoting good health and greater immunity boost.
The brand helps the parents by adding goodness of healthy ingredients like prebiotics into the fuss-free food for children. This prebiotic chocolate that is developed in India, contains natural prebiotic fibers which stimulate healthy gut bacteria and therefore improve gut health.
The chocolates contain 10% less sugar than regular milk chocolates and three times more fiber than regular milk chocolates. The mini packs of the prebiotic chocolates which ensure moderate consumption, has a rate of Rs. 20 to ensure greater accessibility to masses.
The brand will soon be launching dark chocolate variant for those who prefer and love the darker variety. Also bigger packs in 4 new exciting flavours will soon follow. These probiotic chocolates will be the first of its kind in India and perhaps amongst the only two globally.
Harshavardhan, CEO & co-founder Lil’Goodness, said, “The launch of our prebiotic chocolates, which makes taking care of the gut health simpler. In the current pandemic situation, it is imperative to take both big and small steps to increase immunity and thus, overall well-being. Moreover the festive season is also approaching, therefore we wanted to introduce an option for people to gift ‘goodness’ filled chocolates.”
He added, “This product range also gives us scope to take our products global, with strong scientific backing for the claims which would resonate with a global audience. With the prebiotic chocolates we want to help both children and adults incorporate healthy choices into their lives easily. In these times as a brand, our objective is to promote Goodness through tasty, nutritious snack options”.
Pariksha Rao, chief nutritionist & co-founder, Lil’Goodness, said, “Our products are an amalgamation of taste and nutrition. With carefully chosen ingredients blended together in kid-friendly flavours, each pack serves essential nutrition at ease. We help parents choose nutrition in a way that appeals to children. Even adults love our products for the great health-cum-taste combination. We are also working on snack options using ancient superfood grains which will again appeal to kids and their parents during these times of work & study from home”.