KPG Spices, the spice brand owned by Marvel King Ltd, is aiming to double its turnover to ₹100 crore in the financial year 2025-26 through a combination of new product launches and aggressive market expansion, a top company official said.
The brand, which currently offers a full range of ground spices, clocked ₹50 crore in revenue in the financial year ended March 2025. Marvel King Ltd Managing Director Gourav Jain said the company has launched a new line of whole spices across North India as part of its growth strategy.
In addition to consolidating its presence in existing markets, KPG Spices is planning to expand into key territories including Uttar Pradesh, Rajasthan, and the Northeast region.
“Our sales and marketing teams are working diligently to grow our distribution network to 1 lakh retail outlets,” said Marvel King Ltd Chairman Parveen Jain. “We are also actively exploring opportunities on e-commerce and quick-commerce platforms to accelerate our reach,” he added.
Launched just 14 months ago, KPG Spices already has a footprint across six states — Punjab, Haryana, Himachal Pradesh, Jammu & Kashmir, Madhya Pradesh, and Bihar. Strengthening its brand visibility, the company has roped in Bollywood actress Kareena Kapoor Khan as its brand ambassador.
With a strong focus on widening its portfolio and market presence, KPG Spices is gearing up to spice up its growth story significantly in the year ahead.