To avoid adulteration, Gokul Dairy has launched five-layered polyfilm pouches for milk packaging. The dairy has a daily collection of 15.5 lakh litres of milk and supplies the same to Mumbai and Pune. The dairy used to get complaints of mild adulteration, especially from Mumbai. This posed challenges for the dairy that is planning to ramp up supply to the state capital.
According to the daily authorities, the most common method of adulteration is by piercing the pouch with a syringe and drawing the milk out. The pouch is then filled with the water. According to the authorities, hundreds of litres of milk were being adulterated.
Vishwas Patil, the chairman of the dairy, said, “With the new packaging, if the pouch is pierced, the blue colour present in one of the layers will spread automatically.” It will impart a dark colour to the pouch, which will be a sign for customers that the milk is adulterated. Right now, the new packaging will be used for the milk sold in Mumbai. Slowly, it will be used in other places as well.
The new packaging is manufactured in the dairy’s Mumbai-based plant. The dairy sells around 12 lakh litres of milk in Mumbai. Patil said the dairy will gradually increase collection to 20 lakh litres.
