Category: Beverages

ITC Ltd.’s Sunfeast now passes the World of Smoothies from planes down to homes in Reliance stores with new exciting flavours, including mango, strawberry, litchi, and…

View More Sunfeast launches Smoothies made with milk and real fruits

The Confederation of All India Traders (CAIT) is demanding a lowering of the GST rate on beverages from 28 per cent, which comes to 40…

View More CAIT demands reducing GST on beverages

ITC’s B Natural Juices & Beverages has yet brought another delightful offering: Fruits ‘N Bits, a perfect fruit beverage infused with the goodness of real…

View More ITC’s B Natural Juices & Beverages launches Fruits ‘N Bits

Although the “information received” was not about the Coca-Cola brand itself, the company has frozen the production of soft drinks at a franchisee-owned bottling plant…

View More Coca-Cola stops production at a franchised bottling plant in Uttar Pradesh

Reliance Consumer Products (RCPL) has joined hands with B2B e-commerce platform Udaan for pan-India distribution of its newly acquired beverage brand Campa across kirana stores.…

View More Reliance and Udaan join hands for pan-India distribution of Campa

FoodTech start-up Better Juice, Ltd., in partnership with the GEA Group, one of the largest suppliers of food processing technology, has become successful in completing…

View More Better Juice develops a process to reduce the sugar content in berry fruit juices

Xotik Frujus Private Limited (XFPL), a Mumbai-based beverage company, is rebranding and repositioning its popular jeera brand Jeeru as ‘J.’. The basic plan is to…

View More Ethnic beverage brand Xotik’s Jeeru repositioned, rebranded, and renamed to ‘J.’

Pepsi is shaking up its visual identity to match the liveliness the beverage giant wants to bring to the table. They are doing all these…

View More Pepsi gets its first visual overhaul in 14 years

Starbucks now officially has a new CEO, as Laxman Narasimhan has taken on the role of CEO and joined the company’s board of directors. Narasimhan…

View More Starbucks gets Laxman Narasimhan as its new CEO

Boram Um’s Brazilian Specialty Coffee presentation, which won the Brazilian Baristas Championship after three days of fierce competition, grabbed the show and earned him a…

View More Athens’ World of Coffee Championship will include Boram Um