Coca-Cola will only see a limited impact if the World Health Organisation classifies the artificial sweetener used in its Diet Coke, aspartame, as a possible…
View More Coca-Cola will suffer less from the impending WHO aspartame verdict, analysts predictCategory: Beverages
Indian tea exporters seek promotional support from Tea Board as they expect a challenging 2023
Indian tea exporters are facing challenges in 2023 and are seeking promotional support from the Tea Board and the Indian government to boost their exports.…
View More Indian tea exporters seek promotional support from Tea Board as they expect a challenging 2023
NourishCo enters cold-brew coffee segment with the launch of Tata Coffee Gold
NourishCo, a subsidiary of Tata Consumer Products, has expanded its functional beverages category by entering the cold-brew coffee segment with the launch of Tata Coffee…
View More NourishCo enters cold-brew coffee segment with the launch of Tata Coffee Gold
CCL obtains six coffee brands from Löfbergs Group
CCL Products (India) Ltd., one of India’s largest instant coffee manufacturers, has purchased six coffee brands, including Percol, from Sweden-based coffee roasters Löfbergs Group. The…
View More CCL obtains six coffee brands from Löfbergs Group
Amid increased competition, Starbucks introduces smaller and cheaper beverages for Indians
The Starbucks chain in India is facing increased competition from domestic startups, particularly in cities like New Delhi and Bengaluru. These startups, known as Third…
View More Amid increased competition, Starbucks introduces smaller and cheaper beverages for Indians
Splenda splashes into the drink mix
The brand known for being poured out of its yellow packet into beverages is now creating drinks of its own. Low-calorie sweetener Splenda has launched zero-calorie…
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Nescafe has considerable opportunity for innovation and premiumization in India: Nestle
Nescafe has a “huge opportunity” for innovation and premiumization in India, as it is one of the fastest-growing markets. This is because cafe culture is…
View More Nescafe has considerable opportunity for innovation and premiumization in India: Nestle
Mirinda launches its new look globally to attract Gen-Z customers
Mirinda has come out as a powerful new global brand with the tagline ‘There’s no flavour like your flavour, alongside a playful new visual identity…
View More Mirinda launches its new look globally to attract Gen-Z customers
Sunfeast launches Smoothies made with milk and real fruits
ITC Ltd.’s Sunfeast now passes the World of Smoothies from planes down to homes in Reliance stores with new exciting flavours, including mango, strawberry, litchi, and…
View More Sunfeast launches Smoothies made with milk and real fruits
CAIT demands reducing GST on beverages
The Confederation of All India Traders (CAIT) is demanding a lowering of the GST rate on beverages from 28 per cent, which comes to 40…
View More CAIT demands reducing GST on beverages