Functional beverage brand Evocus, best known for its black alkaline water, has made its foray into the ready-to-drink sports hydration category with the launch of…
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Category: Beverages
PepsiCo Unveils Prebiotic Pepsi to Woo Health-Conscious Consumers
To rejuvenate its flagship cola, PepsiCo is launching a prebiotic version of Pepsi this fall, targeting health-conscious consumers and fans of functional beverages. The new…
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Coca-Cola to Roll out Cane Sugar Version of Classic Cola
Coca-Cola has announced it will launch a version of its signature cola sweetened with. cane sugar this fall, offering American consumers an alternative to its…
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India’s Tea Exports Rise 2.85% in FY25, North India Drives Growth amid Southern Decline
India’s tea exports grew by 2.85% in the financial year 2024-25, reaching 257.88 million kilograms, up from 250.73 million kilograms in the previous year, according…
View More India’s Tea Exports Rise 2.85% in FY25, North India Drives Growth amid Southern Decline
Blue Tokai Brews Middle East Debut with UAE Launch, Ties Up with Ambrosia Gulf for GCC Expansion
Specialty coffee brand Blue Tokai Coffee Roasters has announced its entry into the Gulf Cooperation Council (GCC) region through a strategic franchise partnership with Ambrosia…
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Bindu Sets Sights on National Expansion with Ambitious Growth Strategy
House of Bindu, the flagship beverage brand under SG Corporates, is gearing up to go national with a bold expansion plan aimed at disrupting India’s…
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India’s Soft Drink Industry Set for 10% Growth in 2026 Despite Weather Setbacks: Report
India’s soft drink industry is expected to bounce back strongly next year, clocking over 10% growth despite weather-related disruptions that impacted sales in 2025, according…
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Luxmi Group Acquires Majority Stake in Brew Tea Co., Strengthens Farm-to-Cup Vision
Tea producer Luxmi Group, known for its heritage brands including Makaibari Darjeeling, has acquired a majority stake in Brew Tea Co., a premium specialty tea…
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Tetley Unveils Green Tea Slim Care with L-Carnitine, Tapping into Functional Wellness Trend
Tetley Green Tea has launched a new functional beverage line with the introduction of Tetley Green Tea Slim Care, infused with L-Carnitine, and Tetley Green…
View More Tetley Unveils Green Tea Slim Care with L-Carnitine, Tapping into Functional Wellness Trend
Coca-Cola India Celebrates Ratha Yatra 2025 with Cultural Integration and Refreshment Drive
Coca-Cola India is set to make a vibrant appearance at Ratha Yatra 2025, one of India’s most revered festivals, held in Puri, Odisha, from June…
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