Homegrown beverage brand Lahori Zeera is gearing up for a major leap in production, distribution, and product innovation — all part of its bold bid to become…
View More Lahori Zeera Charts Thums Up-Sized Ambitions with ₹175 Cr Expansion and New Flavours
Once the quiet centerpiece of Japanese tea ceremonies, matcha, the vibrant green powdered tea, has become a global obsession — and India is no exception.…
View More Matcha Mania: The Japanese Green Tea Taking Over the World — and now, India Too
Functional beverage brand Evocus, best known for its black alkaline water, has made its foray into the ready-to-drink sports hydration category with the launch of…
View More Evocus Enters Sports Hydration Market with New Electrolyte Drink
To rejuvenate its flagship cola, PepsiCo is launching a prebiotic version of Pepsi this fall, targeting health-conscious consumers and fans of functional beverages. The new…
View More PepsiCo Unveils Prebiotic Pepsi to Woo Health-Conscious Consumers
Coca-Cola has announced it will launch a version of its signature cola sweetened with. cane sugar this fall, offering American consumers an alternative to its…
View More Coca-Cola to Roll out Cane Sugar Version of Classic Cola
India’s tea exports grew by 2.85% in the financial year 2024-25, reaching 257.88 million kilograms, up from 250.73 million kilograms in the previous year, according…
View More India’s Tea Exports Rise 2.85% in FY25, North India Drives Growth amid Southern Decline
Specialty coffee brand Blue Tokai Coffee Roasters has announced its entry into the Gulf Cooperation Council (GCC) region through a strategic franchise partnership with Ambrosia…
View More Blue Tokai Brews Middle East Debut with UAE Launch, Ties Up with Ambrosia Gulf for GCC Expansion
House of Bindu, the flagship beverage brand under SG Corporates, is gearing up to go national with a bold expansion plan aimed at disrupting India’s…
View More Bindu Sets Sights on National Expansion with Ambitious Growth Strategy
India’s soft drink industry is expected to bounce back strongly next year, clocking over 10% growth despite weather-related disruptions that impacted sales in 2025, according…
View More India’s Soft Drink Industry Set for 10% Growth in 2026 Despite Weather Setbacks: Report
Tea producer Luxmi Group, known for its heritage brands including Makaibari Darjeeling, has acquired a majority stake in Brew Tea Co., a premium specialty tea…
View More Luxmi Group Acquires Majority Stake in Brew Tea Co., Strengthens Farm-to-Cup Vision