What is the right way to eat cereal—whether it goes into the bowl first and then the milk, or the other way around? Tropicana wants…
View More Tropicana launches Tropicana Crunch is a cereal over which you pour orange juiceCategory: Beverages
Coca-Cola India brings returnable glass bottles back; reduces packaging cost
After years of focusing on disposable plastic bottles, Beverage maker Coca-Cola India Pvt. Ltd is promoting returnable glass bottles once again. The change helps the…
View More Coca-Cola India brings returnable glass bottles back; reduces packaging costZenzi introduces ‘Just Drink,’ your new calorie-free soda of choice.
Home bar setups have gained popularity in the sweltering weather. We actively explore the aisles for something healthier, cleaner, and premium to pair with our…
View More Zenzi introduces ‘Just Drink,’ your new calorie-free soda of choice.Coca-Cola increases its consumer base by expanding affordable offerings
The Coca-Cola Company reflected that its approach of increasing its consumer base by expanding inexpensive offerings at key price points in the country resulted in…
View More Coca-Cola increases its consumer base by expanding affordable offeringsAquatein, India’s only protein water, will be a healthy beverage companion this summer
The weather has undoubtedly been hotter and dryer, so what better way to stay hydrated than with some much-needed protein water? The demand for the…
View More Aquatein, India’s only protein water, will be a healthy beverage companion this summerThis summer, Rasna will welcome Chhota Bheem as its new brand ambassador
Rasna joins the ranks of Hrithik Roshan, Karisma Kapoor, Akshay Kumar, Rohit Sharma, Paresh Raval, Anupam Kher, Kapil Dev, Virendra Sehwag, Genelia D’Souza, Saina Nehwal,…
View More This summer, Rasna will welcome Chhota Bheem as its new brand ambassadorNostalgic bunch of young entrepreneurs creates modern avatars of traditional recipes
Young entrepreneurs in India are reinventing the traditional recipe that has been part of the country’s culture for a long time. They are actually creating…
View More Nostalgic bunch of young entrepreneurs creates modern avatars of traditional recipesGovt rejects demands of large global and domestic beverage firms to exempt plastic straws from a ban
Some large global and domestic beverage firms have asked the Indian government to exempt some plastic straws from a ban that takes effect on July 1. But…
View More Govt rejects demands of large global and domestic beverage firms to exempt plastic straws from a banIDAM, House of Brands acquires another Food and Beverage Brand, Bevzilla
IDAM House Of Brands, a conglomerate of various Direct-to-Consumer (D2C) brands, has acquired another Food and Beverage Brand, Bevzilla, the curator of India’s first Instant…
View More IDAM, House of Brands acquires another Food and Beverage Brand, BevzillaVarun Beverages will produce “Kurkure Puffcorn.”
Varun Beverages recently stated that the company’s board of directors authorised a proposal to enter into a deal with PepsiCo India Holdings Private Limited to…
View More Varun Beverages will produce “Kurkure Puffcorn.”